Target under fire for 'sexualizing' Christmas with 'pride Santa'
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Target is facing backlash for “sexualizing” Christmas by releasing an LGBTQ+ holiday decoration line — which includes a “Pride Santa” and a “Pride Christmas Nutcracker Figure.”
The Nutcracker figurine is holding a “progress” flag, which merges the LGBTQ+ flag with others representing transgender individuals, and black and brown people, while the “Pride Santa” features St. Nicholas holding the rainbow Pride flag.
Also available for purchase online is a “Love is Love” ornament.
Fox News host Jesse Watters claimed on his show last week that the decor was “sexualizing Christmas for children.”
His guest on the show Thursday, swimmer Riley Gaines, also spoke out against the merchandise.
“Why do they keep pushing this? Who are they trying to appeal to?
“Because despite what the media portrays or how politicians are voting, this doesn’t represent the overwhelming majority of this country, really how the world, feels on this issue.”
Consumers’ Research also included Target in a “Woke Alert” for Black Friday and Cyber Monday, saying the retailer “continues to support woke policies, even after immense backlash for their Pride Month line, which included LGBTQ+ merchandise geared toward children and even babies.”
The conservative Media Research Center, meanwhile, slammed the display in a blog post by saying, “leave it to the woke mob who runs Target to show how big of idiots they are once again.”
The Post has reached out to Target for comment.
The company has previously faced backlash over its Pride Month collection that included “tuck-friendly” women’s swimsuits that allow trans women who have not had gender-affirming operations to conceal their genitalia, as well as rainbow-themed children’s clothing.
CEO Brian Cornell defended the LBGTQ-friendly merchandise at the time, saying selling them was “the right thing for society.”
But the company lost $10 billion in market valuation over the course of 10 days as conservatives boycotted the chain, which has nearly 2,000 stores nationwide.
The nearly 14% drop in value for the blue chip stock roughly translates to a $10.1 billion loss in valuation to just $64.2 billion for Target.
It represented the retailer’s lowest stock price in nearly three years.
The last time the company saw a drop nearly this big came in 2022 after the stocks equalized following an unprecedented surge during the COVID pandemic.
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